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January 4, 2013
Make Social Media Work For You to Market your Website
Social media has changed the way we search for products, services and news. Friends will post all sorts of products and information we are in interested in and we click the links to see if we want them. It now takes a very web savvy team to know how to use such tools. They need to be more than just computer literate in their approaches, as the internet is ever evolving. There are such companies, many in the field of Miami Web Design, that use these specialties. It is a mixture of art and search engine optimization.
There is more to custom website design utilizing social media than just adding a “like” button. You need to have a presence and something that will keep people’s attention. These sites have to show the product in a light that will have people buzzing in posts and tweets, while being optimized to draw people in with search engines and their advanced optimization. Long gone are the days where some site thrown together would have people still buying. Professionalism and well-tailored sites are now the only way to go.
You need to have a website that goes with your desktop and mobile device. This requires programming skills such as:
• CSS • Twitter Bootstrap • Flash • Java
This sort of work takes time and knowledge, as the website must be designed for the way people react to websites. You can have twitter feed on a sidebar, with talk of the company. There is also the ability to show the Facebook people who have hit the like button on the company and products. It isn’t just the pretty factor to draw people in, anymore, you must show your popularity.
To get the word out, you need to be savvy about Twitter, Facebook, Pinterest and several other social media sites. To do this in the right way, there are several ways to do this. You can have a disconnect in your social media presence and your website and just have links. You can integrate your internet footprint, allowing yourself to market in a cohesive fashion. This takes a little time at the beginning and can bring customers and money to you. That is why selecting a company able to help you, such as Web Design Miami, gets all of it organized and set in place.
The buzz that your website, product or service creates can be used as testimonials. Imagine a page filled with positive tweets or Facebook posts. Also, when bringing out anything new, imagine the ability to coordinate with all the social media and your website. This would be a much more budget conscious approach to advertising over billboards or flyers. Reimagining business approaches in the web browsing world will bring the customers and the money.
This sort of approach, website design with internet marketing is not new. The manner in which you are able to go after the segment of population you target is always changing. It is not which agency you get on Madison Avenue anymore, but how much your website is visited. It is also how well you get seen in social media. These approaches are always changing with the times and a business must keep up.