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Black Friday Is Now a Season, Not a Weekend

This Black Friday, the ritual of standing in long lines to shop in-store deals amongst a crowd of equally ambitious shoppers is no longer the…
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Buying Patterns are Inconsistent, but the Direction of Global eCommerce Is Clear

By Mike Cassidy, Signifyd lead storyteller A winter wave of the coronavirus is rolling across Europe and through the United States, leading to new lockdowns…
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Customer Service for the Modern D2C Customer

The rise in direct-to-consumer brands has sparked the modern evolution of customer service, where customers, now more than ever, are at the center of the…
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Email Marketing Magic with the New Okendo-Klaviyo Integration

There’s a new power couple in town: the magic of Klaviyo’s sophisticated marketing platform combined with the rocket fuel of Okendo’s review and UGC generation….
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How to Retain Subscribers with New Email Marketing Strategies

If you’re reading this, it’s probably safe to say you spend a decent amount of time trying to get new subscribers. But how do you…
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The Top 5 Tips to Mastering SMS Marketing

The average person checks their phones up to 85 times per day. Even 80% of millennials alone are quick to say the second they wake…
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Should Your Brand be on TikTok?

A lot has happened since TikTok made its digital debut in 2018. This year alone it exploded in popularity, becoming the Number 1 downloaded app of…
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Women of eCommerce: A Virtual Event

We are thrilled to announce that in only two weeks we will be hosting our very own virtual event called Women of eCommerce, spearheaded and…
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Part 3: Everything You Need to Know to Operate Your Own Multi-Vendor Marketplace

If you’ve made it this far, you’re most likely ready to begin operating your own multi-vendor marketplace. Since we’ve uncovered the need for these marketplaces…
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Part 2: Your Guide to Multi-Vendor Marketplace Platforms for 2020

One of the first and most important steps when building a multi-vendor marketplace is deciding which platform to use. Although the process can seem overwhelming…
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