Bellefit is an American apparel company manufacturing and selling women’s postpartum girdles, corsets, shapewear and other undergarments under the Bellefit® brand.

Bellefit started in 2008 as a home-based business by Cynthia & V.Alfonso Suarez. The company originated from the owners’ need to help their daughter recover from three consecutive c-sections. That’s when they noticed a need for postpartum girdles and corsets that could offer firm support for c-section and natural birth recoveries.

Project Summary

  • UX/UI Revamp
  • Custom Theme Slicing
  • Performance Optimization
  • SEO Optimization
  • Data Migration
  • Custom “Find Your Girdle” App
  • Email Marketing Integration
  • Affirm Implementation


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